Case ID: 9B06A010
Solution ID: 25915

Marico Industries Ltd Central Sales Organization Case Solution

Case Solution

The GM, sales, of Marico Industries Ltd. India, is considering the way forward for the business's central sales organization (CSO). The central sales organization has existed for 5 years and it has met its original objectives. However, having a quickly altering industry, the success of CSO is which makes it appear less relevant for future years. The gm have to research if this sounds like true or maybe CSO could transform itself to focus on the brand new altering needs from the Indian fast-moving consumer goods market.


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