Case ID: 89301
Solution ID: 31756

Us vs Them Case Solution

Case Solution

A brand new trademark law required effect The month of January 1, 1989, that clarifies the foundation to take rivals to federal court to make reckless claims in comparative advertising. Comparative marketers could make themselves less susceptible to attack by not running advertisements which make false claims, that contradict the details, or which use the reality to mislead, among-st other things.


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